KTO continues its local sponsorship efforts with sports teams and events in its most player-active regions. In March 2022, KTO sponsored The International Golf Tournament (TIGT), the brand’s first major golf sponsorship event.
The golfing tournament has become an annual event in the Brazilian state of Rio Grande do Sul, attracting around 500 people—with 174 golfing participants over 29 teams. This year celebrated the 26th edition of the decorated event and included positive highlights such as the first competing all-female team.
KTO supplied the event with a branded zone, which included a bar for Friday’s participants, followed by a bigger entertainment event held on Saturday. Many of the brand’s regional influencers participated, including Alê Oliveira, O Boleiro, Sandro Sotilli, Paulo Pezak, Chico Vendedor Raiz, and Pedro Smaniotto Alcemar.
